How to attract the best nanny candidates
Ruby Brown on August 20, 2019

Your ad draws nannies to your family—the more attractive the ad, the more interest you’ll receive. What makes an ad stand out?

If you’re looking for a part-time nanny, you will need to consider the fact that they will have other commitments. It’s important to share your needs with applicants so they can consider how the role will fit with schedule. This will save you time in the long run by avoiding candidates who can’t actually consider the position.

The most experienced nannies are in high demand and often work with more than one family. A nanny can view up to 10 family-ads per day and they’re looking for a good connection. You will receive more views—and a higher chance of a perfect match—if you include an interesting family description.

You can view some examples of current ads here.

Four tips to attract the best nanny candidates:

  • Be clear about the days and hours you require.
  • If you can offer flexibility in the days or times, mention it.
  • Tell the candidates about your family.
  • If you want to quickly meet the best person for your family, open it up to negotiation.

Be clear about the days and hours you require.

Like this: Mondays and Tuesdays from 8:30am to 4:30pm.

Not like this: Mondays and Tuesdays.

If you have any flexibility around days or times, mention it.

Like this: We have a preference for Mondays and Tuesdays from 8:30am to 4:30pm. We can be flexible with the hours for the right person.

Not like this: Maybe on Tuesday or Monday, we aren’t really sure.

Tell the nannies about your family.

Like this: We are a couple in our mid-thirties with one child, Jess. We’re from Sydney and we don’t have any family here, so we’re looking for a part-time nanny in Melbourne. We work in marketing and software development. We enjoy weekend play dates, brunch, exploring the city and bush walking. We appreciate music, art and good food.

Not like this: Parents needing help with childcare. Two kids.

If you are open to negotiation, mention it.

Like this: We are interested in finding the right nanny for our family and we are open to negotiation regarding hours and pay.

Ready to find a nanny?

Place an ad with Nanny Match here. Your ad is published to our website and sent to approved nannies. Only approved nannies can apply to your ad.

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